CHEATCODE TO SALES AND MARKETING: SET UP AND DRIVE A WINNING SALES TEAM IN PAKISTAN
Scheme of Work
Course Title: Cheatcode to Sales and Marketing: Set Up and Drive a Winning Sales Team in Pakistan
Course Duration: 2 Days
Learning Objectives and Outcomes:
- Understand the economic landscape and key industries in Pakistan.
- Identify cultural considerations and business etiquette in Pakistan.
- Develop effective recruitment strategies and understand legal requirements.
- Design and implement sales training programmes.
- Set sales targets, KPIs, and create sales forecasts.
- Implement sales processes and tools for efficient operations.
- Build and maintain strong customer relationships.
- Ensure compliance with local laws and ethical sales practices.
- Set up support systems like the 3CX dialler and Microsoft Teams.
- Leverage financial savings of building a sales team in Pakistan.
Day 1: Understanding the Market and Recruitment
|
Session |
Content |
Activities/Resources |
|
Session 1 |
Introduction to the Pakistani Market |
Group discussion on market experiences |
|
Break |
||
|
Session 2 |
Recruitment and Hiring |
Role-playing exercises for interviews |
|
Lunch Break |
||
|
Session 3 |
Training and Development |
Workshop on creating training plans |
|
Break |
||
|
Session 4 |
Sales Strategy and Planning |
Group activity to develop sales strategies |
Day 2: Operations, Customer Relationships, and Support Services
|
Session |
Content |
Activities/Resources |
|
Session 1 |
Sales Operations and Management |
Case study analysis on team structures |
|
Break |
||
|
Session 2 |
Building Customer Relationships |
Role-playing scenarios for customer feedback |
|
Lunch Break |
||
|
Session 3 |
Compliance and Ethics |
Group discussion on ethical dilemmas |
|
Break |
||
|
Session 4 |
Full Support Services and Financial Savings |
Hands-on workshop for setting up tools |
|
Session 5 |
Case Studies and Practical Applications |
Presentations and feedback sessions |
|
Session 6 |
Assessment and Setup Checklist |
30-question assessment and checklist review |
Assessment:
- 30-question multiple-choice and short-answer assessment covering course content.
- Comprehensive setup checklist for establishing a sales team in Pakistan.
- Interactive review and discussion of assessment answers.
Resources:
- Internet
- 3CX
- Microsoft Office
- Apollo
- Indeed
